President Shavkat Mirziyoyev announced the measures on August 18 during an open dialogue with entrepreneurs in the Khorezm region, saying stronger support was needed as competition for international markets intensifies.

According to figures presented at the meeting, 40% of exporters struggle to find foreign customers, while 36% face difficulties meeting standards and certification requirements. Another 37% lack suitable financial instruments, and 33% need stronger expertise in marketing, branding and market analysis.

Export proceeds rules to be eased

The government plans to introduce several changes concerning overdue export receivables and foreign-currency proceeds.

If foreign currency is deposited into a bank account by the end of the year to settle overdue export debt, it will be allowed to count as export proceeds.

Restrictions on further exports will also be lifted in cases where payment for previously supplied goods has not yet been received.

The current requirement for a 50% advance payment under an invoice will be abolished. For exports conducted through trade houses and distributors, the deadline for receiving foreign-currency proceeds will be extended from 180 to 365 days.

Export Navigator to support businesses abroad

A new Export Navigator system will be established to provide businesses with support throughout the process of entering foreign markets.

A list of 100 products with high demand in international markets will be compiled. For each product, the government plans to assess the competitive environment, tariff conditions and logistics options.

Production processes at 2,000 enterprises will be adapted to the requirements of foreign markets and specific consumer segments.

The government will compensate 50% of the cost of hiring foreign brand development specialists, up to $500,000. Subsidies of up to $50,000 will also be available for promoting national brands abroad and adapting them to international requirements.

The state will additionally cover 50% of the costs of placing products in warehouses and selling them through online marketplaces, as well as 80% of consulting expenses related to participation in international tenders.

At least $1 billion will be allocated to the unified export support system.

“Competition for markets around the world is intensifying every day. Under these conditions, an entrepreneur who enters a foreign market should never feel alone,” Mirziyoyev said.

Export ambassadors to operate in 25 countries

The president also ordered Uzbekistan’s diplomatic missions to take a more active role in promoting domestic businesses abroad.

Ambassadors will help entrepreneurs enter new markets and identify additional export opportunities.

Export ambassador positions will be established in 20 countries that account for 60% of Uzbekistan’s exports, as well as in five other markets considered to have strong growth potential.

The ambassadors will be selected by Uzbek entrepreneurs who export the most to the respective countries.

They will assist other companies with entering retail chains, obtaining certification and developing marketing strategies. Their travel and accommodation expenses will be reimbursed by the state.